Cookerly Public Relations Builds Brand and Program Awareness for new client Gas South

(ATLANTA – May 13, 2009) Cookerly Public Relations announces the addition of Gas South to its client roster.

Gas South is a locally owned and operated natural gas company serving more than 225,000 residential, business and government customers in the state of Georgia. As one of the largest natural gas suppliers in the state, Gas South provides clear and simple rate plans to customers and offers all customer service through Georgia-based call centers.

Cookerly will partner with Gas South to raise awareness of its unique Pay-As-You-Go program, a timely and affordable payment option for credit-challenged consumers. The innovative program option does not require a deposit and helps ensure the availability of affordable residential natural gas service during uncertain economic times; more than 10,000 Georgians enrolled in the program in the first year.

Cookerly will also work to raise awareness of Gas South’s other offerings, including affordable natural gas service for commercial and governmental entities, and help promote Gas South’s sponsorship support of Georgia’s professional sports teams and alliances with electric membership corporations, municipal utilities and other local, community-based organizations.

“Gas South has become one of Georgia’s marquee brands and we are truly honored to have been selected as their public relations agency of record,” said Carol Cookerly, president of the firm. “They have a tremendously talented marketing team at Gas South that has produced tremendous results in terms of customer growth and brand enhancement. I believe what we bring to the table from the PR side will complement those efforts and help Gas South take their marketing initiatives to the next level.”

About Cookerly Public Relations
Cookerly Public Relations, based in the Buckhead section of Atlanta, is a multi-disciplinary firm with expertise in the development and execution of communications programs including media relations, crisis communications and issue management, investor relations, special events planning and execution, business-to-business marketing/ communications and consumer product marketing. The agency's experienced staff develops communications strategies to strengthen client brand images and accelerate long-term growth.

About Gas South
Gas South is one of Georgia’s largest natural gas suppliers, serving approximately 225,000 residential, business and governmental customers across the state. Based in Atlanta, Gas South is locally owned and operated, with all customer service provided through Georgia-based call centers. Gas South strives to help its customers every day with clear prices, great rates and outstanding service.