Cookerly Tapped by Château Élan Winery & Resort to Help Showcase World-Class Facilities

Agency to provide public relations and marketing support

(ATLANTA – Sept. 29, 2010) Cookerly Public Relations welcomes Château Élan Winery & Resort to its client roster.

Cookerly is assisting Château Élan with developing a strategic communications plan to increase awareness of the resort's world-class facilities and accommodations among meeting planners, conference attendees, and leisure travelers. Services include media relations and marketing, as well as promoting the resort's spa renovation.

"We're excited to partner with Château Élan, one of the Southeast's landmark resorts," said Jane Stout, senior vice president Cookerly Public Relations. "We look forward to helping Château Élan raise its profile with targeted messaging and a strategic media relations program."

The resort recently completed a comprehensive $1.5 million renovation to the Spa at Château Élan, which included upgrades to the Spa's 35 treatment rooms, relaxation areas and customized couples' rooms. The spa renovation completed a three-year, resort-wide transformation valued at $11 million, including extensive makeovers of all guest rooms and bathrooms, the 25,000 sq. ft. conference center and the L'Auberge and Versailles restaurants.

About Cookerly Public Relations
Cookerly Public Relations, based in the Buckhead section of Atlanta, is a multi-disciplinary firm with expertise in the development and execution of communications programs including media relations, crisis communications and issue management, investor relations, special events planning and execution, business-to-business marketing/ communications and consumer product marketing. The agency's experienced staff develops communications strategies to strengthen client brand images and accelerate long-term growth.

About Château Élan Winery & Resort
Located just 40 minutes north of Atlanta in Braselton, Ga., Château Élan Winery & Resort is a 16th century style French château, Four Diamond leisure and conference destination that sits on 3,500 acres. It is the only resort in Georgia that includes a 200 acre vineyard, a full-production winery, 320 luxurious guest rooms and suites, a 25,000 sq.ft. conference center, a European spa with 14 guest suites, an equestrian show center, tennis center, seven restaurants and 63 holes of championship golf. Château Élan is a member of Preferred Hotels® & Resorts. For more information, visit www.chateauelan.com.